The last blog I posted was 3 Reasons Why You Should Attend a Market Research Conference, and now the Corporate Researchers Conference (CRC) is upon us. Are you attending to build meaningful relationships, get fresh ideas and, perhaps, speak directly to your target audience?

It’s been about three long years since the CRC has been held in Chicago and I’m excited to meet with my candidates, my clients, and enjoy the talks on new methods and innovation. There are eight keynote speakers from such interesting companies as The Atlantic, Anheuser-Busch, CNN and General Mills. The four speaker tracks are called Evolve, Connect, Transform and Elevate. Won’t it be great to translate those four adjectives to our businesses!

Although there are numerous presentations I am looking forward to, I am most excited to tap into the brilliant minds of Judd Antin, AirBnB’s Head of Research, speaking on Building a Modern Research Organization with a Global Perspective, and Ron Zilca, Chief Data Officer at Happify, presenting How Data Leads To Happiness for Brands and Businesses.

I’d love to hear about the speakers and talks you are excited to attend and what your main goals are for going to CRC this year. Email me if you will be there so we arrange a time and place to meet! Otherwise, always happy to talk with you about your job search or your hiring needs at 312.589-7586. Lindsey Bartlett, Smith Hanley Associates’ Executive Recruiter and Market Research Practice Lead,


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