The Analytic Community of the Direct Marketing Association is putting on a predictive modeling challenge (i.e. contest) for all of you statisticians, data scientists and business analytic’s professionals interested in a test with your peers.
Here is their invitation:
What model will best predict the likelihood of new customers making a second purchase of a selected product?
That’s the essence of this year’s Analytic Challenge announced by DMA & Epsilon.
For the ninth year, the brightest marketing minds will compete to create a winning algorithm.
The top 3 Winners will present at &Then Conference in Boston in October.
RULES & DETAILS: http://thedma.org/2015-dma-analytic-challenge/less
Enter today – Sept. 17 Deadline for Submissions!
Good luck, and may the best modeler win!
