Predictive Modeling Contest!

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      The Analytic Community of the Direct Marketing Association is putting on a predictive modeling challenge (i.e. contest) for all of you statisticians, data scientists and business analytic’s professionals interested in a test with your peers.     Here is their invitation: What model will best predict the likelihood of new customers making… Read more »

Professional Development – DMA Analytics Journal

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Continuing professional development is a critical part of anyone’s career. ┬áSome career paths have fewer options for that development than others. ┬áProfessional associations can step into that breach. ┬áThe Direct Marketing Association (DMA) Analytics-CRM Community has created a professional journal for statisticians, business analysts and data scientists. It is written and refereed by volunteers, most… Read more »