Predictive Modeling Contest!

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      The Analytic Community of the Direct Marketing Association is putting on a predictive modeling challenge (i.e. contest) for all of you statisticians, data scientists and business analytic’s professionals interested in a test with your peers.     Here is their invitation: What model will best predict the likelihood of new customers making… Read more »

Savvy Actuaries Embrace Predictive Modeling

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Stuart Rose, Global Insurance Marketing Director at SAS, said insurance companies can increase profits by utilizing analytics across five business areas: Actuarial, Claims, Customer, Channel and Risk. Actuarial The Society of Actuaries has recently posted a number of interesting articles on the use of predictive modeling in life underwriting and quantifying mortality risk. Towers Watson… Read more »