Market Research Analyst Salary Facts

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  Quirk’s did a very interesting salary survey of their subscribers in the summer of 2017.  It confirmed that compensation is higher for corporate researchers than for those that work as research suppliers.  The interesting part was how close the entry level base salaries were. Let’s dig into the Market Research Analyst position a bit… Read more »

Market Research Recruiting – A Case Study

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The Position: A Fortune 500 big pharma client of mine was looking for a new Senior Director to join their team. The company has a great reputation and great products, as well as a good product pipeline. They also had a laundry list of must haves for this candidate. The ideal candidate would need to… Read more »

In Market Research, Times are Changing

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Are you ready for some major upheaval in the market research industry? Experts are saying that some tried-and-true techniques are about to fall by the wayside. For example, traditional demographics. Marketplaces are being split into ever-smaller lifestyle categories due to explosive growth in consumer data—segments, preferences, tastes and lifestyles—that can’t be measured in the old… Read more »