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msls are coping with the pandemic

Keeping your knowledge current by listening to the experts wherever you can find them is essential for how MSLs are coping with the pandemic.  Ken Kupersmith, MSL Recruiter, attended a recent MSL Society webinar detailing MSL activities during the Covid-19 pandemic.  The webinar was moderated by Samuel Dyer, CEO of the MSL Society, with a… Read more »

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market research strategy for the pandemic

Doing market research during this pandemic is more important than ever. Millward Brown blogs, “Evidence from past crises finds that how brands react and communicate has a big influence on their survival and how quickly their business recovers once the crisis has passed.” What should your company be doing to craft a market research strategy… Read more »

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pharmaceutical industry's reputation

More than 9 in 10 Americans believe pharmaceutical companies put profits before patients, says a January 2019 Harris Poll. Of the twelve industries studied only government and tobacco scored lower than pharma. The pharmaceutical industry’s reputation has suffered because of the opiod crisis and related judicial fines, drug pricing scandals like the epipen and a… Read more »

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Using Data Science for the Greater Good

“We’re a multidisciplinary, global team built up of coders and statisticians, community builders and partnership organizers, all united by a common mission to use data science in the service of humanity,” so says the mission statement for DataKind.  As they’ve self-described, they are “enthusiastic do-gooders” trying to “harness the power of data science in the… Read more »

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Smith Hanley Associates‘ Recruiters offer their resume tips for your job search. They also take this chance to honor their close relatives who served in the military. Happy Memorial Day!   Eda Zullo, Executive Recruiter, Pharmaceutical Analytics Father, Donald Rederscheid, Private 1st Class, U.S. Army Resume Tips: If you work for a very large company… Read more »

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2021 insurance industry

Spanish Flu had been considered to be the worst case reference point for epidemics based on the low-level of health care in the early 1900’s and that countries were just coming out of four years of world war.  The extent of international air travel and globalization of trade are problems that weren’t even in the… Read more »

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PMSA

Director of Advanced Analytics, Head of U.S. Digital, Data, Analytics and Oncology Innovations, Executive in Analytics and Data Science, Global Insights Leader, Director, Commercial Analytics and Global Marketing Analytics and Business Intelligence Lead are all titles of members of the Board of the PMSA, the Pharmaceutical Management Science Association.  They work at Sanofi, Novartis, AstraZeneca,… Read more »

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data analytics will help prevent future pandemics

Every day in the news we see the Johns Hopkins University count by country and by state of coronavirus cases as well as their interactive map which offers a global view of the pandemic.  Data visualization is helping to tell the coronavirus story and reveal big data insights. On December 21, 2019, an Artificial Intelligence… Read more »