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empathy in market research

Market Researchers are almost 100% focused on understanding people, but the pressure to meet objectives and get answers sometimes pushes empathy aside. Empathy in market research requires understanding what people like, what they don’t like, but especially what they wish for and fulfilling those unmet needs. Here are five ways to practice better empathy in… Read more »

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What is Enough PTO?

According to the human resources professional accreditation association, SHRM, the average number of annual vacation days varies from 8-22, sick days from 7-19 with a pretty standard 4 personal days and 8 paid holidays. Over 40% of employers have moved to a PTO plan versus this detailed breakdown of time off. What are the pros… Read more »

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SQL for data science

Of the 32,000 jobs on Indeed in early 2021 with data in the title, 43% wanted SQL skills. In 2017 the level of demand for SQL in data jobs was 36%. So even though SQL has been around since 1970 demand is increasing! Why is SQL for data science often a minimum requirement? SQL is… Read more »

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Personal Brand

According to a 2018 CareerBuilder survey 70% of employers screen candidates by checking their social media and 43% use it to check on current employees. Building a personal brand is important in a job search but also according to Harvard Business Review to “define the distinctive value that you bring to your career.” It gives… Read more »

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8% pay raise

Inflation of 7.9% is at a 40 year high. We are in the midst of “The Great Resignation” and it is a job seeker’s market characterized by more jobs than workers. Employees going through annual reviews and job seekers looking for strong offers believe they can ask for an 8% pay raise or even more… Read more »

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Remote Employee Salaries

If the COVID-19 pandemic has taught us anything, it’s that many of today’s professionals can do just fine working from home. At first the idea that employees wouldn’t be coming into a centralized location caused many employers to shudder in dread. But one day people who had been working in their offices suddenly were connecting… Read more »

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employer hiring trends for 2022

The power has shifted in today’s employer/employee relationship which is one of the significant employer hiring trends for 2022. Employees are now starting to ask questions about the work they perform – and where they perform it. Many are choosing to leave their jobs and replacing them has proven to be challenging so far. The… Read more »

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UX design trends

As we continue into 2022, there’s no time like the present to stop and take a look around at the latest technology pushing UX design trends to an exciting next level. Which is why it’s important to stay on top of the latest UX design trends. To effectively design solutions for modern-day problems, designers need… Read more »

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salary negotiations

Hiring is booming! As the economy and employees emerge from the pandemic shutdown there are far more job openings than there are candidates. Should be easier to succeed at salary negotiations in this type of market, right? Yes, but there is still a right way to negotiate and a wrong way. Whether you are trying… Read more »

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cannabis pharmaceuticals market

Positive regulatory developments are aiding the growth of the cannabis pharmaceuticals market, though more clinical data is needed to break the stigma and bring science to the fore. According to recent market research, the global cannabis pharmaceuticals market is expected to grow at a compound annual rate of 76.8% between 2020 and 2027. As of… Read more »